How Google Indexing
April 29, 2009
As SEO experts we’re often asked “How long do I have to wait before Google updates its database?” Unfortunately the answer is never an easy one to give and as such we thought we’d try and simplify it here for the benefit of the general public.
One of the first things you have to take into account when it comes to Google’s indexing service is how old your site is. If you have a new website or even an old website with no inbound links, then Google might take some time before it indexes your site. The average waiting period here can be anything from 4 to 8 weeks. For those who have just revamped an existing website that already has a couple of inbound links and had some basic SEO in place, that period could be much shorter.
So if you’re in the first category of old or new websites, there are a couple of things you should be paying attention to, to ensure that the indexing period is shortened as much as possible. Read more
How Search Engine Optimization Work
April 28, 2009
Explaining how search engine optimization works is an enormous task, which is why I have written three separate articles on just the most important three factors. I have examined the need for quality content and the importance of links in previous articles, and in this one I am going to focus on the use of keywords.
When I first launched into building a website, I had no idea about anything, and the result was that I had to completely re-do my site several times over whenever I discovered something new and vitally important to the success of my site. I eventually achieved top ten rankings in competitive fields for all my main keywords, but I could have done it much more quickly if I had known what I know now to begin with. Hopefully this article will save you some time.
One of the most crucial areas to know about before you start building a site is keywords. Having a grasp of this subject and doing the proper research before you start will save you an enormous amount of time later Read more
Why Search Engine Optimization Important
April 28, 2009
Search engine optimization is a vast subject, but there are a few key areas which are absolutely vital to success. In another article I looked at the importance of good content. To get off the starting blocks at all in terms of being rated by search engines, you need to be producing web pages which are unique and of interest to others. So let us assume you have created your web pages full of things that thousands of people would love to read. Now you sit back and wait for the visitors to roll in - right? Wrong. Even if Google indexes your site and can see what your website is about and that it is the kind of informative site that it values, you are not going to show up in search results unless Google also thinks your site is ‘important’.
When Google’s algorithm sorts web pages into some sort of order, it does all sorts of complicated things that no-one outside Google really understands. However, there is general agreement that the main two things it does are sort out which sites are relevant to the term searched for, and then rank them in order of importance. Google judges importance to a great extent by the number and type of links pointing to the site from other websites. Read more
How Search Engine Optimized Blog
April 28, 2009
If you are thinking about creating a blog, how to advice is always good to have. Here are my 7 steps to a search engine optimized blog:
1. Find a subject that you are knowledgeable about. Make a list of subjects and pick the one you know the most about. If you have a business, then you may want to write about it. If you are new to your business then writing about a hobby or interest is best.
2. Find a blog software program. I like wordpress but there are others such as blogger.com, livejournal and thoughts.com. I recommend using your own website to host the blog rather than the free hosting. This will cost money but well worth it if you want the search engines to find your blog. If you are just blogging for fun, then the free hosting will be fine. Read more
Improve Search Engine Ranking
April 1, 2009
In order to improve search engine rankings of your website you will need to pay close attention to both in-page and off-page points. In this brief post, we will go over frequently disregarded points when seeking top search engine placement.
Commonly, an optimization procedure consists of these steps: the optimizer brainstorms keywords that he would want to utilize for the site and does some research to find your competition’s keywords. Then, those keywords are fused to form brief expressions (one- to five-word phrases) and investigated to find how many searches have been done recently for for each one of those expressions. Read more