Tips to Increase Ranking and Website Traffic

March 6, 2008

It is worth cataloguing the basic principles to be enforced to increase website traffic and search engine rankings.

  • Create a site with valuable content, products or services.
  • Place primary and secondary keywords within the first 25 words in your page content and spread them evenly throughout the document.
  • Research and use the right keywords/phrases to attract your target customers.
  • Use your keywords in the right fields and references within your web page. Like Title, META tags, Headers, etc.
  • Keep your site design simple so that your customers can navigate easily between web pages, find what they want and buy products and services. Read more

    Tools to monitor your website

    March 2, 2008

    You can’t just put your website on the net with right keywords and all the right touches and expect your traffic and ranking will remain constant. As the web is an ever changing landscape, you have to keep track of your own web results like what is happening with the competition and also the best and highest ranked sites. There are many useful tools to help you find out what exactly is happening.

    1. A tool which you can use to test your own website links or other websites for broken links:

    http://home.snafu.de/tilman/xenulink.html

    2. With this tool you can check search engines for the number of back links to your URL i.e. other web pages linking to your site:

    http://www.digitalpoint.com/tools/backlinks/

    3. It sometimes becomes important to know where the servers of your hosting company are physically located. Because, some search engines like Google have the ability to filter search results based on their physical location called geotargeting. This could be used to determine why your site is showing in only a certain country. This link can also be used to research the country location of a particular competitor’s website: Read more

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